HOW IT WORKS

How Snomi works

From raw feed to a file ready for Google Shopping and AI search - in one tool. Import, see what needs fixing, generate improvements with AI, and export. No spreadsheets, no manual grind.

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Five steps from raw feed to ready

Feed import

Upload an XML file or provide your feed URL. Snomi works with any platform that generates a feed (Shoper, Shopify, WooCommerce, PrestaShop, and others). Import your full catalog - no product limit. If you already have a supplemental feed with fixes in Merchant Center, Snomi loads it together with your main feed - audit and optimization see the real catalog state, and your existing changes are protected.

Catalog protection pauses import when it detects an anomaly (e.g. a sudden drop in product count) before a bad feed goes further.

Feed import screen in Snomi - uploading an XML file or entering a store feed URL

Quality audit

Snomi automatically scores your catalog: readiness for Google Merchant and AI search in one result. You get errors and warnings grouped and ranked by real impact on visibility - so you know what to fix first.

Drill into each product and see exactly what it is missing.

Catalog quality dashboard in Snomi - GMC completeness, data quality vs Google thresholds, and AI readiness

AI attribute generation

Generate titles, descriptions, and other Merchant fields - in bulk across the catalog or one product at a time. Optimizer Agent handles bulk work: pick an attribute, the agent prepares one complete suggestion per product with a gap, and you accept from the list - individually or in batch. AI creates suggestions from data already in your feed, aligned with Google requirements. You set how many variants to generate for each attribute, and custom instructions tell AI how to write. You review, edit, and approve every piece of content before saving. Nothing reaches the feed without your approval.

AI proposes, humans decide. Full control over what Google ultimately sees.

AI attribute generation in Snomi - title and description suggestions with approval before saving

Conversational attributes

Fill fields for Google AI Mode and Gemini: FAQ, highlights, and product details. These make your product better represented in AI answers - not only in classic Shopping.

The same attributes build visibility in AI Mode today and prepare your feed for upcoming AI-commerce surfaces.

Conversational product attributes in the Snomi panel - FAQ, highlights, and details for Google AI

Export

Download a ready XML file or configure a permanent URL as a supplemental feed in Google Merchant Center - it overlays your optimized fields on the store feed without touching the rest. Set an automatic sync schedule and the feed updates itself.

Permanent URL link - Google fetches a fresh feed on its own, without manual export every time.